REAL ESTATE CRM FOR BROKERS

Close More Deals.
Lose Zero Leads.

PropDesk is a broker CRM where every lead from WhatsApp, portals, or forms becomes a tracked profile — with live chat, property matching, and follow-up reminders built in.

Get This System See Demo
100%
Leads Tracked
0
Lost Conversations
1
Dashboard for everything
Built with React Supabase WhatsApp API Property Matching
THE PROBLEM

Leads come in from everywhere.
Most go nowhere.

Property brokers lose deals not because they lack buyers — but because their follow-up process breaks down the moment things get busy.

Scattered Lead Sources

Buyers enquire on 99acres, MagicBricks, WhatsApp, and Instagram — each landing in a different place with no single view of who is actually serious.

Conversations Get Lost

WhatsApp threads pile up across multiple chats. A serious buyer asked a question three days ago — and nobody replied because the message got buried.

Follow-ups Missed

Brokers rely on memory to follow up. Without a reminder system, hot leads go cold and deals that were almost closed just stop — silently and permanently.

BEFORE VS AFTER

What changes on day one
with PropDesk

Without PropDesk

Leads from portals saved in separate notebooks or spreadsheets
WhatsApp chats buried under unrelated personal messages
No reminder when a follow-up is overdue — broker forgets
No record of what was discussed in each meeting or call
Property matches done mentally — slow and often inaccurate
No pipeline — broker doesn't know where each deal stands
Revenue in progress is impossible to estimate at any given time

With PropDesk

All leads from all sources in one unified dashboard
WhatsApp conversations read and replied to directly in-app
Overdue, today, and upcoming follow-ups shown clearly
Every interaction logged against the lead profile automatically
Properties matched by budget, location, and type in one click
Lead pipeline shows every deal stage and urgency flag
Broker always knows which deals need attention today
HOW IT WORKS

From first message
to signed deal

Every lead follows one clean path — tracked, visible, and never forgotten. Broker picks up exactly where they left off, every time.

Real estate
Every deal stage visible in real time
1

Lead Captured

WhatsApp, form, or portal enquiry lands automatically as a tracked profile — with name, source, budget, preferred location, and BHK type all recorded from the first contact.

2

Chat & Qualify

Broker replies via WhatsApp from inside PropDesk — full conversation history visible per lead. No app switching, no lost context, no copy-pasting between tools.

3

Match Property

Properties matched by budget, location, and type against the lead's requirements in one click. Relevant listings surfaced instantly — no mental juggling required.

4

Schedule Visit

Site visit booked and logged directly in PropDesk. Reminder set so neither the broker nor the buyer forgets. Visit notes recorded immediately after.

5

Close Deal

Deal closed and marked complete. Pipeline clears. Revenue logged. Broker moves immediately to the next highest-priority lead without missing a beat.

FEATURES

Every tool a broker needs.
Nothing they don't.

Unified Lead Dashboard

Every lead from every source — WhatsApp, portals, forms, referrals — in one place with budget, requirements, and last contact visible at a glance.

All Sources Lead Profiles Priority View

WhatsApp Inbox

Read incoming buyer messages and reply directly from PropDesk. Full conversation thread per lead — no app switching, no lost context, ever.

Live Inbox Reply In-app Full History

Follow-up Reminders

Every follow-up scheduled by the broker — so you're always in control. Dashboard shows overdue, due today, and upcoming reminders at a glance.

Manual Control Overdue Flags Upcoming View

Property Listings & Matching

Add your inventory of properties. Match them against any lead's budget, location, and type with one click — no more mental juggling of what fits whom.

Inventory Smart Match Budget Filter

Full Lead Profiles

Every lead has a complete profile — source, requirements, budget, notes, conversation history, and all follow-ups logged chronologically in one view.

Full History Notes Timeline

Deal Pipeline

See every active deal on a visual pipeline — New, Qualifying, Site Visit Scheduled, Negotiation, Closed. Broker always knows which deal needs attention today.

5 Stages Visual Board Urgency Flags
LEAD INTELLIGENCE

Every lead is a
complete profile

Not just a name and number — a full record of every interaction, requirement, and next step. Broker picks up exactly where they left off, every single time.

Full interaction history with timestamps
Budget, location, BHK, type — all saved per lead
All follow-up reminders visible on the profile
RK
Rahul Kapoor
Source: WhatsApp · Added 3 days ago
Hot Lead
Budget
₹80L – ₹1Cr
Location
Bandra, Andheri
Type
3 BHK Apartment
Stage
Site Visit Scheduled
Last Contact
Yesterday, 4:30 PM
Upcoming Follow-ups
Call after site visit feedback Tomorrow
Send shortlisted options In 3 days
PROPERTY MATCHING

Match the right property
to the right buyer

Filter your inventory against any lead's budget, location, and requirements. No more guessing — just the right options, right away.

Match
Sea-view 3BHK — Bandra West
₹92L
Bandra, Mumbai
3 BHK · 1,240 sqft
8th floor · Sea facing
Match
Modern 3BHK — Andheri East
₹78L
Andheri, Mumbai
3 BHK · 1,100 sqft
5th floor · Metro nearby
Match
Premium 3BHK — Juhu
₹1.05Cr
Juhu, Mumbai
3 BHK · 1,450 sqft
12th floor · Beach view
PropDesk demo
Live Demo ~30 minutes
Lead arrives live Properties matched Visit booked
LIVE DEMO

See a deal close
from first message

Watch a WhatsApp enquiry arrive, get qualified, matched to three properties, and booked for a site visit — all managed inside one dashboard in under 5 minutes.

Lead arrives from WhatsApp
Enquiry lands as a full profile — name, message, and source captured automatically.
Properties matched in one click
Budget and location filters applied — matching inventory shown instantly without searching manually.
Follow-up scheduled immediately
Broker sets a reminder and moves on — nothing falls through the cracks after the visit.
Book Your Free Demo
"PropDesk replaced three separate tools we were using for leads, follow-ups, and listings. Now everything is in one pipeline — WhatsApp, website enquiries, even cold referrals — all tracked and reminded automatically. Our senior brokers spend more time on site visits and less time on admin."
V
Vikram Sinha
Prime Realty, Bengaluru
FAQ

Common questions
about PropDesk

What lead sources does PropDesk support?
PropDesk captures leads from WhatsApp (via Business API), website contact forms, manual entry for portal enquiries (99acres, MagicBricks, Housing.com), phone call logs, and referrals. All sources are tagged on the lead profile so you always know where a buyer came from.
Does the WhatsApp integration use the official API?
Yes. We connect your WhatsApp Business number via the official Meta WhatsApp Business API. Incoming messages appear inside PropDesk in real time and you can reply directly without leaving the dashboard. Full conversation history is preserved per lead profile.
How does property matching work?
You add your property inventory to PropDesk — each property tagged with location, BHK type, price, and other details. When viewing a lead profile, one click filters your inventory against that buyer's budget, location preference, and type requirement and shows the matching listings instantly.
Can multiple brokers use PropDesk on the same team?
Yes. PropDesk supports team access with leads assigned to individual brokers. Each broker sees their own pipeline and follow-ups, while team managers or owners have a full view across all brokers — including who has overdue follow-ups and where deals are stalling.
Is data secure? Who can access my leads?
All data is stored on Supabase with row-level security — your leads are only accessible to authenticated users of your account. We follow best practices for data encryption, access control, and regular backups. No lead data is shared with or visible to other clients.
How quickly can my brokerage go live?
Most real estate teams are live within 1–2 weeks. This includes WhatsApp connection, property inventory import, pipeline configuration, team setup, and a training session. We monitor the first two weeks closely to ensure everything works exactly as expected.
GET PROPDESK

Close more property deals.
Starting now.

Book a free demo — we'll show PropDesk running live with your type of leads in 30 minutes. No commitment required.

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